The Effectiveness of Digital Printing Services in New York City - Part II

This article is in continuation to the article that was written earlier under the same title and introduction.

Have you ever marveled at a flyer or a poster that you came across with in one of your stays in New York City? If yes, then thank the futuristic technology of digital printing for it. Any business today can make use of the innovation in the printing technology by hiring the services of a good and experienced digital printing NYC company. This service, which was developed in 1993, has taken the world by storm. It comes as no surprise that today both large and small organizations are turning to digital printing for their advertising and marketing needs.

In the section below, an expert from a digital printing NYC firm continues to talk about the many aspects of digital printing, and the difference when compared to other types of conventional printing -

Advantages of digital printing -

v. Cost Effectiveness – In comparison to the traditional methods of printing, most companies can save a lot of money from their advertising budget by using digital photography. In the past, most printing service orders had set quotas that lead to lots of waste. However, everything has changed with digital photography, as clients can now easily avail the exact amount of their requirement, which in turn helps these companies to save money. Moreover, even bulk orders end up being cost effective and that helps the corporation to save on resources.

vi. Creativity – Digital printing offers many creative options to any kind of businesses. Unlike the uniformity of the printing solutions of the past, digital printing New York firms offer various options to the clients such as color prints, glossy prints and graphical prints. This means a larger variation and attractive results for the clients at a minimum cost.

vii. Better Quality – Digital printing offers better results in comparison to conventional color printing, this is because the printing presses uses four color printing options that result in better quality and vivid colors. It also offers accurate printing solutions as compared to offset printers due to the accurate proofing that helps a client to view the sample before it goes for printing. Moreover, since this type of printing uses ink jet printers, it is possible to print documents of vivid sizes like banners, display booths and even posters.

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The Effectiveness of Digital Printing Services in New York City - Part I

Have you ever marveled at a flyer or a poster that you came across in one of your sojourns in New York City? If yes, then thank the futuristic technology of digital printing for it. Any business today can make use of the innovation in printing technology by hiring the services of a good digital printing NYC company. This service, which was developed in the year 1993, has taken the world by storm. It comes as no surprise that today both large and small organizations are turning to digital printing for their advertising and marketing needs.

In the section below, an expert from a digital printing NYC firm talks about the various aspects of digital printing that gives it an edge as compared to other types of conventional printing -

Advantages of digital printing-

i. Environment friendly -There is an increasing focus on environment friendly products, therefore a business can benefit by digital printing services by adding a green credential to it. Since there is an increased focus on accuracy, it means a lesser amount of resources are wasted in the process.

ii. Faster deliveries – Choosing digital printing option can have an added advantage over other types of services by offering quicker deliveries. This means that businesses no longer have to wait for several days in order to receive their print orders. It is imperative to choose a service where designing, printing, assembly and packaging takes place in a single unit. This results in faster outcomes and is capable of offering same day deliveries.

iii. Accuracy – An important benefit of using the digital printing service in comparison to the other contemporary printing technologies is for the high amount of accuracy it has to offer. The previous methods of printing offered uniform solutions but there were various errors in some of the samples. These had a wrong psychological effect on the customers if it wasn’t caught by the unsuspecting client. Digital printing on the other hand overcame this by offering high levels of accuracy.

iv. Customization and changes – One of the best things about seeking the services of any digital printing NYC firm is that it offers customization according to the project. This means that it is relatively easy to go back and make any changes if a client is not happy with the final draft. However in the past, the client had to start from the scratch. Today, digital printing companies assist its clients to edit and make any changes at their own end for the purpose of easy and fast customization and printing outcomes.

In the second part of the article under the same title and the introduction, we will look at some more aspects of digital printing, so watch out this space for more.